From Promo to Payment: Unlocking the Potential of Custom Plastic Cards

Introduction

Custom plastic cards provide a unique way to promote a business or organization. From loyalty cards to membership cards, custom plastic cards can be used to enhance brand recognition, reward customers, and provide discounts or exclusive access to products and services. In this article, we'll discuss the features, benefits, and potential pitfalls to be aware of when ordering custom plastic cards. We'll also examine some case studies, common mistakes people make when ordering plastic cards, and best practices for getting the most out of your custom plastic card order.

Features of Custom Plastic Cards

Custom plastic cards are designed to meet specific needs and requirements. The features and options available when ordering your custom cards might include:

• Material PVC, PETG, Teslin, or Teslin/PVC composite
• Size several standard sizes are available for each material
• Design can be CMYK or Pantone to match corporate branding
• Magnetic Stripe/Bar Code available in various formats
• Embossing/Debossing available for creating raised and recessed graphics
• Specialty printing foil, spot UV, 3D lenticular, and Braille printing are some of the options that can be added to your cards

Benefits of Custom Plastic Cards

Custom plastic cards offer a wide range of benefits for businesses and organizations. Here are some of them:

• Highly customizable you can choose the material, size, design, and other features that best fit your needs.
• Long-lasting plastic cards are more durable than paper cards, which means they will last longer and will not get crumpled or torn easily.
• Can be reused depending on the type of card and its features, custom plastic cards can be used again and again.
• Unique having your own custom plastic cards makes you stand out from the crowd and increases recognition of your brand.
• Secure with the ability to add magnetic stripes or bar codes, custom plastic cards can be used for secure access to events, products, or services.

Pros Cons of Custom Plastic Cards

Custom plastic cards offer many benefits, but it is also important to be aware of the potential pitfalls that could arise when ordering and using custom cards. Here is a quick rundown of the pros and cons of custom plastic cards:

Pros:

• Easy to customize
• High-quality and durable
• Can be used multiple times
• Secure and convenient

Cons:

• Can be pricey
• May require additional printing hardware and software
• May require additional training for staff to use and manage
• Not always environmentally-friendly

Case Studies: Examples of Custom Plastic Cards in Action

There are many great examples of businesses and organizations leveraging custom plastic cards to their advantage. Here are two examples of how companies have successfully used custom plastic cards to promote their brand and attract new customers:

• Joey's Pizza Joey's Pizza wanted to create a loyalty program that would reward their frequent customers and help promote their brand. They created a custom plastic loyalty card that customers could use to earn points for every purchase. By offering exclusive discounts with the loyalty card, Joey's Pizza was able to attract more customers and increase sales.
• Sofitel Hotel Sofitel wanted to create a more streamlined check-in and check-out process for their guests. They created a custom plastic card that guests could use as a key card to access their hotel room. This allowed guests to skip the long lines at the front desk and go straight to their room.

Common Mistakes People Make When Ordering Custom Plastic Cards

When ordering custom plastic cards, it is important to be aware of potential mistakes that can occur. Some common mistakes people make include:

• Ordering the wrong type of card make sure to research the different types of cards and choose the one that best fits your needs.
• Not considering the size make sure to choose a card size that has enough space for all of the text, logos, and graphics you want to include.
• Forgetting to order additional cards it is always a good idea to order more cards than you think you need in case of loss or damage.
• Overestimating your design skills if you don't have much experience with graphic design, it is best to hire a professional designer to ensure your card looks professional and reflects your brand.

Best Practices for Getting the Most Out of Your Custom Plastic Card Order

If you want to get the most out of your custom plastic cards, here are some best practices to keep in mind:

• Choose a quality card vendor do your research and find a card vendor that has experience and a good reputation for producing high-quality cards.
• Order early allow plenty of time before your event or launch date to ensure your cards are delivered on time.
• Test your cards run your cards through a reader to make sure the magnetic stripe or bar codes are working correctly.
• Be creative use your cards to engage with your customers by providing exclusive offers or discounts.

Summary/ Review

Custom plastic cards are an excellent way to promote your brand and reward your customers. When ordering custom plastic cards, it is important to be aware of the features, benefits, and potential pitfalls. Be sure to consider all of the pros and cons and research the different types of cards that are available to find the one that best fits your needs. Additionally, case studies are a great way to get ideas for how others have used plastic cards to their advantage. Finally, it is important to keep in mind the mistakes that people make when ordering plastic cards, and the best practices for getting the most out of your custom plastic card order.

Conclusion

Custom plastic cards can be a great way to promote your business, and it is important to make sure you are aware of the features, benefits, and potential pitfalls when ordering them. Case studies and best practices can help you get the most out of your custom card order so you can make sure you get the most out of your investment.